Who are you?
Buycentives, Inc. was founded in 2009 by accomplished marketing veterans with deep experience in advertising and marketing from both client and agency perspectives.  We have worked across many verticals such as automotive, e-commerce and IT, for companies large and small.  We are proud members of the Interactive Advertising Bureau.  Learn more about our team below.

What do you do?
We deliver Buycentives^TM, the next generation of digital consumer incentives.  Our innovative, patent pending technology enables leading brands to deliver dynamic, relevant incentives directly to online shoppers when they are ready to buy.  Our sophisticated platform is easily deployed as an online service to quickly drive more sales.

Why do you do it?
We’ve noticed two trends in shopping, whether online or off: an ever-increasing abundance of information and, at the same time, shrinking consumer attention.  Today, consumers face an overwhelming amount of information and choices.  So what is Marketing’s response?  Even more information.  Marketers pile on additional information (which isn’t needed) in a valiant effort to get attention (which isn’t available).  We thought: enough already.

So while buying online has gotten easier over the years, the shopping process has become harder.  As a leading brand, if you want attention, then offer consumers something of value for it.  Offer some consideration for their (purchase) intent. How?  Offer a Buycentive^TM.  Give something of value to a customer who is already shopping and that attention can turn into a sale.

Where are you located?
Buycentives is located in downtown Ann Arbor, a Michigan city recognized by both Fortune and BusinessWeek as a top small city for new technology companies.

Our Team